logo and brand for the hemp CRC

Black Canvas recently designed the logo and brand for the hemp CRC (Cooperative Research Centre), a program with a bold vision to build strong foundations for a secure and sustainable hemp industry for Australia and the world.

The interconnected, stylised leaflets visually show collaboration and connectedness between growers, researchers, suppliers, policy makers, local and national bodies and end users. The overall symbol looks like a star representing excellence and quality. We love how the logo and its branding application have worked together to give hemp CRC a bold and confident look to advocate hemp as a versatile product and key crop for the future.