The Delight Range of potatoes are grown on farms throughout Australia. This national demographic means potatoes can be harvested fresh 52 weeks of the year ensuring the best product possible is delivered to stores every time. Available at Woolworth’s stores nationally, the Delight range offers a potato for every cooking need. We have sure learned a few things or two about your humble spud in the design process! For instance - Golden Delights are the ultimate all-rounder; Cream Delights are the best potato for a mouth-watering creamy mash, and are great boiled in their skins for salads; Red Delights are good for baking or roasting in the oven. Certainly one of our highlights was seeing our press ad in the Donna Hay Magazine!

What Black Canvas did

Brand design | Advertising | Recipe book design | Recipe card design | Packaging | Point of sale display